Get ready for Melbourne Cup Day

It’s a buzz unique to Melbourne that begins to heighten around September – the Spring Racing Carnival capped off by the race to stop the nation, the Melbourne Cup. There’s a thrill to finding something to wear that’s entirely you, and completely unique, as difficult as it can be in a sea of threads. Read on to get access to four exclusive Melbourne boutiques that hold the winning ticket to one of a kind dress and accessories to complete a race day look.

Grace Melbourne
Touted as a ‘fashion mecca and destination for lovers of style’, this Toorak based store with enviable online presence stocks a range of international labels as well as the custom Grace collection. Lock in your look with their chic range of cool, casual accessories.

Where: 595 Malvern Road, Toorak 3142

M.VE Boutique
An affordable, accessible range from some favourite brands such as Bec & Bridge, Shona Joy and Misha Collection. The team restocks their styles and range weekly, so you’ll need to get in quick in order not to miss out on your style or size.

Where: 241 Clarendon Street, South Melbourne 3295

Coco & Lola
Known for their honest, knowledgeable approach to fashion and styling, Coco & Lola is the go-to for timeless, feminine pieces. Their website has a tailored Spring Racing section, separated into day by day styling categories so you have everything you need for the big three – Derby, Oaks and Cup Day.

Where: 582 Malvern Road (Hawksburn Village), Toorak 3181

You’d be crazy not to want to shop somewhere that swears by swooning their customers; emotionally affecting people buy something they admire. You’ll be taken care of by a team that wants to ‘feed your soul with a sensory experience’ with handpicked items designed to ‘reflect the spirit, identity and desires’ of their customers. Go in with an open mind and leave with an empty bank account.

Where: 109 Auburn Road, Hawthorn 3122


Written by our guest writer – Jessica Morris.